Schedule posts, answer messages, and manage ads from one place. You can post text, create Stories and Reels, add photos, share links, conduct polls, or go Live if you dare. This is also the spot to opt in or out of marketing and promotional materials.

Step #3: Fill out your bio.

Make sure the photos you choose align with your brand and are easily identifiable with your business. With billions of monthly users, Facebook has a massive following, bringing with it substantial ad reach and strong discovery potential. It can foster a community around your brand, let you interact with customers in real time and cost-effectively market what you have to offer.

It’s important to choose categories that accurately represent your business. If that’s your preferred method of communication, you’ll want to set this up now. Facebook has a huge list to select from here, so choose the one that makes the most sense for your business. If you want to learn how to design your own cover photo in Canva, which is what we did, you can check out our tutorial here. If you can’t upload a Facebook photo correctly, people may not trust you to execute the product or service they need correctly. This will tell customers when they can visit your store and/or purchase from you or contact you depending on your business model.

Once you’ve got everything on this screen the way you want it, click Next. It says it’s optional but we would suggest filling it out so as to create an optimal page. If you own a pet store, no need to name your page We Love Dogs- unless that’s the name of your store. This will be the custom URL people can use to visit your Page. Enter a username and then click “Create Username” to save it.

• You need a Facebook Business Page to run Facebook ads, open a Facebook shop, or create a Facebook Group managed by your brand.
• As you do so, the page preview will update in real time on the right.
• For your page name, use your business name or the name people are most likely to search for when trying to find your business.
• Another Facebook Page management tool that’s easy to use?

Here are some tips on how to get more Facebook page likes and followers that have helped over 100 thousand people so far and counting, so be sure to read it next. Otherwise, you’re gonna start losing followers as quickly as you get them because they’re not getting any value from your page. …so that you don’t have to worry about it and you can just focus on your business, we do that for small businesses every single day. Depending on what you select, Facebook may have you add something such as the website URL you want to direct people to after they click on that button.

How to Unpublish a Facebook Page Instead of Deleting It

You can drag the images in the left column to adjust their positioning. Your profile photo accompanies your business name in search results and when you interact with users. Your logo is always a good choice, although you may need to modify it to fit a circular format. It will be cropped to a circle, so don’t put any critical details in the corners. So, if you’re not already logged into your personal account, log in now. Then, either head to the Create a Page link or navigate to the Pages menu through the top menu button.

Search for your new admin by name and click on the right account. Double-check you’ve got the right person, since there may be more than one with the same name. Choose the type of team member you want to add and click the relevant Add New button (or Manage for Community Managers). Keep in mind that the contact information you supply here will be public. You don’t need to provide your email address or phone number if you don’t want to. Your Facebook Page is likely serving as a first point of connection.

That being said, a good rule of thumb is to choose categories that accurately reflect what your business does and that will be relevant to your target audience. Now that you know all of the Facebook page categories that are available to you, it’s time to learn how to change your category. You can delete a page directly from the Facebook app — just make sure you’re logged into the account with admin access.

Utilize Sprout’s Instagram integration to create, schedule, publish and engage with posts. If you’ve never had a Facebook profile or business Page before, don’t fret. The process of setting up your Facebook presence is fairly straightforward and shouldn’t take more than an hour. Schedule all your social posts and track their performance in one dashboard. And when you’re ready to share insights with the team, it’s easy to quickly generate beautifully designed reports.

Scroll down on that menu until you see the “Pages” icon. Think of your Facebook page as an online presence that connects your brand with potential customers and other loyal fans. We connected with dozens of social marketers for their top tips to modernize your Facebook Page strategy. Another https://www.facebook.com/jackpotjillonlinecasino/ Facebook Page management tool that’s easy to use? If you select Delete Page, you’ll be offered the chance to download or transfer your info before everything is destroyed.